April 10-17, 2020
Creativity is today the #1 skill for everyone who wants to be successful and effective in today's world. Creativity is the engine of evolution, development of humanity, technology, business, society. Creativity comes to the fore when people have problems that need to be solved to make life better.
April 15th is the birthday of Leonardo da Vinci - a person who is the embodiment of creativity, new ideas, imagination, innovation and invention.
On this day, according to the UN initiative, the world week of creativity and innovation around the world traditionally starts.
The BSK - KROK Business School, formally joining World Creative and Innovation Week (WCIW), invites you to a series of online meet ups with experts who are in love with creativity and know how to activate people's creative potential.
Get more creative in just 1 week!
WCIW 2020 official hashtag - #IAmCreative
April 10 | April 12 | April 13 | April 14 | April 15 | April 16 | April 17 |
Leadership Day |
| Thinkers Day | The Day of Real Creators | Business Day | Storytelling Day | Experimental Day |
10:00-18:00
Creative leadership and activation of team creative potential
Oksana Sedashova
seminar | 13:30 – 14:00 #IAmCreative: We live to create Oksana Sedashova
Opening WCIW-2020 in Ukraine | 11:00 – 12:00 Logical creative thinking: how not to wait for a muse, but to create new ideas right now? Vladislava Krizhna Workshop Online
| 10:00 - 11:00 How to create marketing ideas instead of just creative ideas Irina Zolotarevich Master session Online
11:30 – 12:30 Is it life after strategy or Innovation in business Panel discussion with the participation of BSK instructors Online Moderator – Tetyana Kravchenko | 11:00 – 12:00 Logic vs Metaphor: Alternative approaches to problem solving Olena Danilina, Olesya Vietska Workshop Online | 10:00-11:00 Creative Marketing Workshop - How to Differ from Competitors in a Crisis Peter Savych Online | |
14:00 – 15:00 How to be creative using the brains of the brain? Marina Vezhys
Lecture Online | 13:00 – 14:00 Vitaliy Fasolia Workshop Online | 13:00 – 14:00 Creativity for business in crisis Oksana Demchenko Interactive Lecture Online | 14:00 – 15:00 Storytelling: The Power of Corporate Stories Slava Svitova Workshop Online |
14:00 – 15:00 How to be creative, creating meanings? Iryna Novokhatska Workshop Online | ||
16:00 – 17:00 Dasha Nepochatova Lecture-workshop Online | 16:00 – 17:00 Mr. Jonathan Moss (Great Britain)a Seminar Online | 15:00 – 16:00 Creativity - Management - Digitalization Olexander Poddynezhny Workshop Online | 17:00 – 18:00 Storytelling as a tool for modern communication Mykola Vovchenko Workshop Online |
* Changes are possible in the program.
Attending for online participation in the entire the Creativity and Innovation week (excluding the seminar on April 10) - 500 UAH.
For students, graduates and partners of the KROK Business School, a 10% discount on online participation in the entire Creativity and Innovation week (excluding the April 10 seminar) - 450 UAH.