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Seminar “New Product: From Idea to Implementation”

We are no longer surprised when we hear new ideas. In the XXI century, people are increasingly paying attention to the development of creativity, flexibility of thinking, the search for new ways to solve problems. However, not all people understand how to realize an idea that has arisen in the head as an image. And generally, will this project be successful?

Turning ideas into reality is important, final part of the development of creative thinking.

During the seminar, participants will be able to learn not only to formulate unique and necessary ideas, but also to launch a pilot project step by step.

Each participant will get into the atmosphere of creative coworking and will have the opportunity to work directly during the seminar on one project - from idea to step by step implementation.

The uniqueness and value of this seminar is that the participants will work 80% of the time on the project in conditions close to reality: they will learn to extract the essence of the problem, understand the needs of the target audience, generate adequate innovative ideas, select the best of them and prototype them, choose a business-model for the project, create a financial plan and present the idea.

For whom this seminar:

for executives, top managers, managers, key specialists, heads of departments of innovation and development of all business areas (CINO and CTIO), marketers.

The purpose of the seminar:

  • show participants the step by step path of the idea from its image to its realization
  • give participants working algorithms for each stage of work on a creative project
  • teach how to bring good ideas to implementation and understand what was not enough if the idea remained unfulfilled
  • forming an innovative mindset
  • improve the skills of analytical and creative thinking, teamwork, presentation, financial culture and literacy, entrepreneurship.

The result is mastering the best techniques for formulating, selecting, visualizing, validating, presenting ideas and preparing for their implementation.

By participating in the workshop, you:

  • learn to correctly identify goals and objectives, to understand the real problems of the target audience
  • learn about innovative thinking strategies
  • learn how to generate, sort and select the best ideas
  • discover your talent for simple data visualization
  • learn how to work with business models
  • understand how to create a financial plan and define target project criteria
  • learn about financing sources
  • master the presentation of ideas
  • step by step plan the implementation of the idea
  • get feedback from experts
  • understand how the strategies obtained will work in relation to your type of activity.

Authors and insrtuctors:

Oksana Sedashova, Ph.D., business coach, psychologist, Certificated NLP Master-Practitioner, expert in the field of intellectual and creative personality development, a specialist with over 20 years of experience in the field of creative thinking, whose priority is scientific validity proposed strategies and models, as well as their lightness and efficiency in practical application.

Natalya Shevchenko, MBA Executive (University of Wales, UK), IAB, business coach in finance, partner Otten Consulting, director Schultz Consulting. Expert with 21 years of experience in the field of financial and tax accounting, advising business owners and managers, working with international business, managing complex projects to automate and streamline financial departments, implement management accounting and budgeting.

Group size: from 6 to 14 participants.

Duration: 2 days from 10:00 to 18:00.

Seminar program

Day 1.

10.00 - 11.15

Topic 1.Innovative models in action

Definition of goals and objectives, the creation of teams, the choice of cases.

Oksana Sedashova

11.15 - 11.30

Coffee break

11.30 - 12.15

Topic 1.Innovative models in action

Innovative mindset. Key tools and models for the formation of innovative strategies.

Oksana Sedashova

Project Starting: identifying stakeholders and their needs (mapping)

Oksana Sedashova

12:15 – 13:00

Topic 2. Formulation of tasks and validation of ideas

Interview method as a powerful way to gather information from the target audience.

Oksana Sedashova

Workshop "Identifying unmet needs"

Oksana Sedashova

13.00 - 14.00

Lunch break

14.00 - 14.45

Topic 2. Formulation of tasks and validation of ideas

Generation, sorting, grouping and selection of ideas.

Oksana Sedashova

Mapping customer thought scenarios: "What if ..."?

Oksana Sedashova

14.45- 15:30

Topic 3. Prototyping

Prototyping of a product / service: visualization, sketching and scribing.

Oksana Sedashova

15.30 - 15.45

Coffee break

15.45 – 16.45

Topic 3. Prototyping

Prototyping of a product / service: visualization, sketching and scribing.

Oksana Sedashova

16.45 – 17.45

Topic 3. Prototyping

Working with a business model canvas.

Natalya Shevchenko

17.45 – 18.00

Topic 3. Prototyping

Summing up the 1st day. Feedback.

Day 2.

10.00 - 11.15

Topic 4. Building a business case

Creating a plan in numbers, visualization of the final result, the forming of project targets

Natalya Shevchenko

11.15 - 11.30

Coffee break

11.30 - 13.00

Topic 4. Building a business case

Creating a financial plan, checking the fulfillment of target criteria, identification of financing options.

Natalya Shevchenko

13.00 - 14.00

Lunch break

14.00 – 15.30

Topic 5. Presentation and planning

Scenarios for a successful presentation and its preparation.

Oksana Sedashova

15.30 - 15.45

Coffee break

15.45 - 16.30

Topic 5. Presentation and planning

Team presentations of innovative projects.

Oksana Sedashova

+ invited expert

16.30 – 17.30

Topic 5. Presentation and planning

Planning changes, improvements and step-by-step project implementation.

Oksana Sedashova

17.30 – 18.00

Summarizing.

Identification of zones of proximal development.

Feedback.

Participation fee: 5 500 UAH.

The cost of participation is reduced under the following conditions:

  • with the participation of two or more employees from the same company;
  • for graduates of BSK degree and modular programs

Payment options for participation:

  • Easy Pay Online,
  • in cash
  • cashless settlement - we will invoice for participation.

Included in the price:

A set of handouts, coffee breaks, certificate of participation, administrative support

This seminar is part of the modular program "Creative thinking in business".

Order the whole program

The seminar can be held in a corporate format on the orders of companies.

Order corporate training

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Ask a question

Oksana Sedashova For more information: Oksana Sedashova
+38 044 339 90 63
+38 097 601 61 21
SedashovaOA@krok.edu.ua