Seminar “New Product: From Idea to Implementation” ★ KROK

We are no longer surprised when we hear new ideas. In the XXI century, people are increasingly paying attention to the development of creativity, flexibility of thinking, the search for new ways to solve problems. However, not all people understand how to realize an idea that has arisen in the head as an image. And generally, will this project be successful?

Turning ideas into reality is important, final part of the development of creative thinking.

During the seminar, participants will be able to learn not only to formulate unique and necessary ideas, but also to launch a pilot project step by step.

Each participant will get into the atmosphere of creative coworking and will have the opportunity to work directly during the seminar on one project - from idea to step by step implementation.

The uniqueness and value of this seminar is that the participants will work 80% of the time on the project in conditions close to reality: they will learn to extract the essence of the problem, understand the needs of the target audience, generate adequate innovative ideas, select the best of them and prototype them, choose a business-model for the project, create a financial plan and present the idea.

For whom this seminar:

for executives, top managers, managers, key specialists, heads of departments of innovation and development of all business areas (CINO and CTIO), marketers.

The purpose of the seminar:

show participants the step by step path of the idea from its image to its realization
give participants working algorithms for each stage of work on a creative project
teach how to bring good ideas to implementation and understand what was not enough if the idea remained unfulfilled
forming an innovative mindset
improve the skills of analytical and creative thinking, teamwork, presentation, financial culture and literacy, entrepreneurship.

The result is mastering the best techniques for formulating, selecting, visualizing, validating, presenting ideas and preparing for their implementation.

By participating in the workshop, you:

learn to correctly identify goals and objectives, to understand the real problems of the target audience
learn about innovative thinking strategies
learn how to generate, sort and select the best ideas
discover your talent for simple data visualization
learn how to work with business models
understand how to create a financial plan and define target project criteria
learn about financing sources
master the presentation of ideas
step by step plan the implementation of the idea
get feedback from experts
understand how the strategies obtained will work in relation to your type of activity.

Authors and insrtuctors:

Oksana Sedashova, Ph.D., business coach, psychologist, Certificated NLP Master-Practitioner, expert in the field of intellectual and creative personality development, a specialist with over 20 years of experience in the field of creative thinking, whose priority is scientific validity proposed strategies and models, as well as their lightness and efficiency in practical application.

Natalya Shevchenko, MBA Executive (University of Wales, UK), IAB, business coach in finance, partner Otten Consulting, director Schultz Consulting. Expert with 21 years of experience in the field of financial and tax accounting, advising business owners and managers, working with international business, managing complex projects to automate and streamline financial departments, implement management accounting and budgeting.

Group size: from 6 to 14 participants.

Duration: 2 days from 10:00 to 18:00.

Seminar program

Day 1.

10.00 - 11.15	Topic 1.Innovative models in action Definition of goals and objectives, the creation of teams, the choice of cases. Oksana Sedashova
11.15 - 11.30	Coffee break
11.30 - 12.15	Topic 1.Innovative models in action Innovative mindset. Key tools and models for the formation of innovative strategies. Oksana Sedashova Project Starting: identifying stakeholders and their needs (mapping) Oksana Sedashova
12:15 – 13:00	Topic 2. Formulation of tasks and validation of ideas Interview method as a powerful way to gather information from the target audience. Oksana Sedashova Workshop "Identifying unmet needs" Oksana Sedashova
13.00 - 14.00	Lunch break
14.00 - 14.45	Topic 2. Formulation of tasks and validation of ideas Generation, sorting, grouping and selection of ideas. Oksana Sedashova Mapping customer thought scenarios: "What if ..."? Oksana Sedashova
14.45- 15:30	Topic 3. Prototyping Prototyping of a product / service: visualization, sketching and scribing. Oksana Sedashova
15.30 - 15.45	Coffee break
15.45 – 16.45	Topic 3. Prototyping Prototyping of a product / service: visualization, sketching and scribing. Oksana Sedashova
16.45 – 17.45	Topic 3. Prototyping Working with a business model canvas. Natalya Shevchenko
17.45 – 18.00	Topic 3. Prototyping Summing up the 1st day. Feedback.

Day 2.

10.00 - 11.15	Topic 4. Building a business case Creating a plan in numbers, visualization of the final result, the forming of project targets Natalya Shevchenko
11.15 - 11.30	Coffee break
11.30 - 13.00	Topic 4. Building a business case Creating a financial plan, checking the fulfillment of target criteria, identification of financing options. Natalya Shevchenko
13.00 - 14.00	Lunch break
14.00 – 15.30	Topic 5. Presentation and planning Scenarios for a successful presentation and its preparation. Oksana Sedashova
15.30 - 15.45	Coffee break
15.45 - 16.30	Topic 5. Presentation and planning Team presentations of innovative projects. Oksana Sedashova + invited expert
16.30 – 17.30	Topic 5. Presentation and planning Planning changes, improvements and step-by-step project implementation. Oksana Sedashova
17.30 – 18.00	Summarizing. Identification of zones of proximal development. Feedback.