Program "Sales Мanagement"

Effectiveness of sales management


Intensive one-day modules modules - training on Saturdays 2 times a month.

Registration is going. Schedule modules

The period of study: 6 days training for 2 months.

Graduates of the program receive a Certificate of BSK and Certificate of professional development of the state sample.

Cost: 31 900 UAH

The fee includes tuition, handouts, training and protection of individual project consultations content leaders, meetings with guest-speakers.

Target Audience of Participants:

  • CEOs;
  • Commercial Director;
  • Senior Sales Manager;
  • Director of Sales;
  • Deputy Director of Marketing and Sales;
  • heads of marketing departments and sales departments;
  • anyone who is interested in getting managerial skills in the field of commerce, marketing and sales management.

Relevance of the program:

Many companies operating in different sectors face similar challenges, namely:

  • increased competition and the emergence of new players in the market;
  • withdrawal or loss of clients;
  • drop in sales, the deterioration of financial performance and the reduction of profitsв;
  • inefficient and unstable operating commercial service or sales department;
  • unskilled and untrained personnel;
  • lack of command.

The program covers four key areas:

  • Companies – is there a strategy for what it where to go, what we want and how we go
  • People – is there a team, principles of formation, competence, teamwork, communication
  • Technology – the tools of efficiency, the use of CRM, marketing tools
  • Money – cost, cost, profit, return on investment, profitability, business growth



Advantages of the program Sales Leader Program - "DRIVER":

  • The program is based on the Ukrainian business practices, taking into account international experience managing sales and examines modern concepts, tools and techniques;
  • Going to the program by the best experts, experienced consultants, lecturers-practitioners with experience in sales management in the different markets - B2B, B2C, FMCG, B2G successful in Ukrainian and foreign companies;
  • Students are provided with the program author's teaching materials teachers studied modules;
  • Individual project will help to solve the real actual problem;
  • Graduates of the program are given the opportunity offsetting passed academic hours and continuing education in General MBA program at a significant discount.

The program develops skills:

  • creation;
  • the development and motivation of the team;
  • definition of team goals and priorities of the company;
  • performance management;
  • coaching and personal development;
  • Personal leadership in sales.

Structure of program «Sales Мanagement»

Module №



Module Name


Module 1.



Sales and Negotiations. International Experience

Olexander Stepanov

Module 2.



Management of Sales Department

Olexander Bakka

Module 3.



Skill #1 for sales and management: Effective Communication

Olexander Bakka

Module 4.



Strategic Planning in sales: logic, approaches and technologies

Olexander Bakka

Module 5.



Digital sales

Olexander Grukhal

Module 6.  1


PROSales in the Modern World Anastasia Bortnik

Required documents:

  • A completed application form;
  • Copy of passport (1, 2, 11 pages);
  • A copy of the certificate of identification code;
  • 1 photo 3x4;
  • A copy of the diploma.