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On December 14-15, 2023, the author's seminar "Trade marketing in practice. Sales promotion". A distinctive feature of the seminar is that it combines a workshop with elements of consulting. During two days, the participants mastered the approaches and principles of trade marketing, implementation strategies, analysis and setting of tasks, areas of responsibility of trade marketers and brand managers. Marketers, entrepreneurs, brand managers from various industries and regions of Ukraine took part in the training. The training was developed and prepared by the charismatic, experienced specialist Oleksandr Stepanov, business practitioner, coach, facilitator, lecturer, mentor. Oleksandr is the author of the "CAT MAN 4U", "BIG DATA 4U" and "4U Negotiations - Retail VS Manufacturers" trainings. . KROК Business School wishes the participants of the training to apply the knowledge and information gained in practice in order to increase the profitability of the companies in which they work. Follow the Calendar of seminars and trainings of the KROК Business School for the next period!
