KROK Business School has become a partner of the Webster Center for Creativity and Innovation (WCCI) at Webster University in Geneva, Switzerland.
In the upcoming plans of KROK Business School, in the framework of cooperation with WCCI, to develop the direction of business creativity: designing and testing new tools of creativity for business, conducting joint global research, exchanging experience, developing joint international level creative thinking training programs.
WCCI collaborates with a wide network of European and international centers, institutes and organizations, and now KROK Business School has joined as a partner in this prestigious international network.
WCCI is a multidisciplinary center dedicated to the scientific study of creativity and innovation and its applications to business, education, art and design, technology and society. Its aim is to advance our understanding of creative processes, teach the management of innovation, and offer a space for companies and organizations to meet and have the facilitation required to foster change and development processes. Situated at the forefront of research within creativity, innovation, and connected fields, the WCCI collaborates with a wide network of European and international centers, institutes and organizations both inside and outside of academia. At the KROK Business School, this activity is organized by the BSK Creativity Research Center.
WCCI annually holds the European Collaborative Creativity Conference (EC3), the largest creativity conference in Europe, that meet together leading experts on creativity from around the world, mainly scientists. This year, Oksana Sedashova, PhD, Head of the BSK Creativity Research Center, attended the Conference.
Based on up-to date and modern experience of business creativity, BSK has developed a comprehensive program of Creative Thinking in Business. You can learn more about the program and register.
