People in the world often talk about crisis management, but very rarely about ANTI-CRISIS MARKETING TECHNOLOGIES. But technology allows you to get the planned result, whether it is pies or market share. In this module, participants will learn on successful cases for brands such as Kinder Surprice, Heineken, MacCoffee, Silver Breeze, Trump Card, Three Bears and other algorithm for successful solutions to the sales crisis, which is AMGC AntyCrisisTech technology. You will get acquainted with the proven algorithm and tools for overcoming the crisis by examples, the cuisine of which is not public and most likely refers to the secrets of competition. According to the experience of the author of the module, usually sales crises begin to resolve in the interval from two to six months using AMGC AntyCrisisTech technology. The key provisions of the module were approved by the EBRD as part of the EU4Business assistance program for small and medium-sized enterprises, in which the author participated.
Time | Topic |
10.00-11.30 |
|
11.30-11.45 | Break |
11.45-13.15 |
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13.15-14.00 | Lunch |
14.00-15.30 |
|
15.30-15.45 | Break |
15.45-17.30 |
|