Expert in building sales system, team and product promotion. 14 years of work in the international system business - Philip Morris, Canon, Shafer Shop, Viasat (MTG). Successful experience of building a sales system and managing a team in B2C and B2B sectors in the following industries: FMCG, service provision, consumer electronics and IT, telecommunications.
Made his way from merchandiser to National Sales Manager. Has solid expertise in employee selection, implementation of incentive and evaluation systems. Author of business and scientific articles. Participant of TV and radio programs as a marketing expert.
Working experience as a business coach and consultant since 2010.
Working experience as an instructor since 2015.
SPECIAL PROJECTS:
Oleksandr is a qualified OSCE and Council of Europe trainer for training programs of the National Police. The training was conducted in 2015-2016 on the basis of the National Academy of Internal Affairs of Ukraine for the following groups: training courses for patrol policemen (including command staff), investigators, employees of anti-trafficking units.
SPECIALIZATION:
- Management of sales network and team;
- Developing a strategy and increasing the efficiency of business processes;
- Sales work with key customers, building distribution;
- Negotiations, effective communication and team interaction;
- Marketing, merchandising, client-orientation;
- Selection and assessment of personnel, creation and development of a team;
- Problem-solving and decision-making technologies. Lean Management.
EDUCATION:
- Professional Diploma in Marketing. The Chartered Institute of Marketing, UK.
- Lean Institute Ukraine by Lean Global Network.
- Electrical engineer, Ukrainian State University of Food Technologies.
- Master of Psychology. Specialty "Business Psychology". State Tax University (expected in 2025)