The idea is great! And why not for sale?

Date: 04.02.2021. Time: 16:00 - 16:45

Format: On-line

Languages ​​of the event: Ukrainian, Russian

Questions for discussion:

  • Why is it important to have a specific market entry plan?
  • What distinguishes a Go-To-Market strategy from a typical marketing strategy?
  • What exactly do you need to know about your company, product and market to consolidate your position?
  • How to realistically assess your capabilities and masterfully avoid mistakes when entering the market?
  • What knowledge and competencies are useful when building a market entry strategy?

What will you get?

  • A lot of positive emotions
  • Ability to avoid classic mistakes when entering a new market
  • Useful tips for building a Go-To-Market roadmap
  • Bonus in the form of a 10% discount on 3 speaker modules in the Business Navigator program


Tetyana Kravchenko - business instructor, RHD, associate professor of KROK Business School, expert on promoting innovative products on the market.

18+ years in the field of innovation and education: business accelerator "Business Sharks", CRDF GLOBAL fund in Ukraine, group of companies "Ukrlift", Donetsk Regional State Administration, DonNU. Vasily Stus.






Natalia Kalinina - Business Coach of International Certification, PhD, MBA, Associate Professor of KROK Business School.



  • The cost of participation - 99 UAH.
  • There is always a discount for students and graduates of KROK Business School

Registration is required